A peep behind the curtains: How to set up and run a webinar?

You’d have to be a bit crazy to publicly share your professional “secrets to success”.

I mean,… Why share all of the stuff, which gives you and your organisation the competitive advantage over the next organisation? You’d have to be crazy.

Well, in the next webinar, we will… We will go a bit crazy.

We’ve assembled a panel of eight experienced communicators, who all “organize webinars for a living”.

And, we’ll lay it all out in the open: Our (insert fireworks here) success stories and our biggest flops. Our golden tips and tricks to help you understand what it takes to pull together and present a webinar.

And to “walk the talk”, our team of speakers has worked together to make this webinar also enjoyable, rich and engaging. We also teamed up with April Thompson (USAID Feed the Future Knowledge Driven Agriculture Development – KDAD) and David Thomas (Global Landscapes Forum – GLF) as our panel and online public moderators. #YAY!

So, join us!

Our “The webinar on webinars” (co-organized by GFAR and GLF)

Date: Tuesday November 21st – at 14:00 Rome time
Duration: 1.5 hours
(Use this tool to help you convert “Rome time” to your timezone)

We will give ample opportunity for all webinar participants to join into the discussion, either to share their own experiences, hints and tricks, or to ask questions to the speakers, or to the entire group.

This webinar is co-organized by the GFAR (Global Forum for Agricultural Research and Innovation) and GLF (Global Landscapes Forum). It is part of the GLF Digital Summits series.

Our moderators:

April Thompson has more than 10 years’ experience in knowledge management, marketing/communications and capacity building in international development. April currently serves as Knowledge Management Portfolio Manager for the QED Group on the USAID Feed the Future Knowledge Driven Agriculture Development (KDAD). The KDAD project seeks to harness and share best practices, learning and evidence to reduce hunger, poverty and malnutrition through agriculture-led economic growth. She previously has worked in nearly a dozen countries in Africa, Asia and Latin America on diverse projects in women’s empowerment, poverty alleviation, human rights and natural resources management. April has a master’s degree in international development and an MBA from American University, and a BA in Psychology from the University of Virginia.
In our webinar, April will moderate the discussion with our speakers.

David Thomas is a multi-faceted development specialist, entrepreneur and facilitator. He has a MSc in development finance and a BSc in physics & philosophy. For many years, David was a consultant on microfinance and small business development in Africa, working with Save The Children UK, Oxfam, ILRI and others. He is the founder/director of Danaqa World Chic, an innovative ethical market access company with a retail outlet in West London, which provides an access to the world markets for women’s led businesses from developing countries. He is a consultant on multi-stakeholder processes, engagement, knowledge sharing and market access technical assistance. David is also works for the Center for International Forestry Research (CIFOR) as the lead facilitator/engagement specialist for the Global Landscapes Forum (GLF).
During this webinar, David will moderate the questions coming in from the public.

Our speakers:

Kathlee Freeman is a communications assistant with the CGIAR Research Program on Climate Change, Agriculture and Food Security (CCAFS) and the Mary Ellen Gibson Anti-Hunger Policy Fellow at Operation Food Search. In addition to her communication work, she conducts research focused on food security in the United States and East Africa. Kathlee holds an M.S. in Rural Sociology from the University of Missouri – Columbia.

Aimee Maron is a knowledge management and capacity building consultant with over 10 years of experience in Latin America. She has held past positions as Knowledge Management Coordinator for the regional USAID program, the Initiative for the Conservation of the Andean Amazon (ICAA) and as Media Manager for Ashoka Changemakers.
Aimee has specialized over the years in the facilitation and design of capacity building and training processes to engage local, national, regional, and international stakeholders in urban design & planning, governance, climate change, sustainability and conservation issues. She has developed an expertise in the design and implementation of knowledge management strategies, adult education initiatives, and organizational strengthening strategies across diverse cultures and communities.
In the context of her work with ICAA, Aimee organized and facilitated over 60 webinars (in Spanish) on topics related to the conservation of the Andean Amazon.

Pier Andrea Pirani is a knowledge sharing and online collaboration specialist. A skilled trainer and facilitator, since 2004 he has been working with individuals, teams, organisations and networks to support them in the strategic use of digital technologies for effective communication and knowledge sharing. He is co-director of Euforic Services Ltd and he lives and operates from Kuala Lumpur, Malaysia.

Leandra Khoury has been involved with online learning in various formats for more than 10 years. She has worked at various NGO’s, educational institutions and currently manages her own e-learning company. She has a Master’s Degree in Education and is also a chiropractor. She has a keen interest in learning and discovering new software.
She will join us from South Africa, with a wide range of experience in instructional design and the development of interactive e-learning content, Learning Management System development and maintenance as well as experience in webinars (namely researching various webinar software available, assessing their functionality, organizing and running webinars and troubleshooting during the webinar.

Kelly McDonald serves as the Knowledge Management Coordinator for USAID’s multi-sectoral nutrition project, SPRING in Washington, D.C. She works across country and technical teams as well as with the wider development community to facilitate and manage knowledge sharing activities including webinars, social media and other dissemination outlets, publications, graphic design, and in-person events. Prior to SPRING, Kelly studied the effects of culture and public infrastructure on nutrition while a visiting student at the Department of Preventive and Social Medicine at JIPMER in Pondicherry, India. Kelly holds a Bachelor of Science degree in Decision and Cognition from the University of Michigan and a minor in Gender and Health.

peter-avatar-with-dog-copyPeter Casier is an online media consultant for nonprofit organisations. Peter is originally trained as a printing engineer, worked as a software developer, systems & networking engineer, telecoms technician, aidworker, disaster responder and ski instructor. For decades, he has wondered around the globe, trying to find the origin of life, proof of alien activity and the truth behind the murder of JFK. Peter has battled the odds of connectivity failures, ship-jumping presenters, power cuts and suicidal facilitators, to pull together over 30 webinars in the past five years. Armed to the teeth with duct tape and super glue, Peter is also our resident GFAR Community Coordinator.

Julie MacCartee is a Knowledge Management & Learning Specialist with the USAID Bureau for Food Security, where she supports organizational learning, knowledge-sharing, and adaptive management to improve outcomes of global food security programs under the Feed the Future initiative.
She facilitates USAID’s monthly Agrilinks webinar series, oversees the Agrilinks.org platform, and serves as an Activity Manager for the Feed the Future Knowledge-Driven Agricultural Development (KDAD) project. Julie holds an MS in Agriculture, Food, and Environment from the Tufts University Friedman School; a Master of Public Health from Tufts; and a BS in Biology from Duke University. She has organized and/or or facilitated over 100 webinars for USAID, and is excited to discuss lessons learned!

Register now!

You can register for this webinar by sending a simple email to Peter Casier – peter.casier(at)fao.org

Please mention the title of the webinar you want to participate in, your name, affiliation (organisation/institute) and function.

We will send you a confirmation email. You will get a reminder with the technical details to join the webinar, one day before the event.

Register fast! Our webinars are limited to 100 participants and the available “seats” are often taken in a matter of days. We encourage participants to actively engage in our webinars with feedback, questions, and sharing of their own experiences.

About the GFAR webinars

We, at GFAR strongly believe in the power of communications to bring – with our partners – our common messages to the public, and to network within our own communities and with our stake holders. That’s why we continuously support trainings, workshops and webinars on communications.

While the webinars are organised by GFAR, they are collaboratively built with the speakers, often presenting the work of GFAR partners. As such, the webinars are by themselves a proof how we catalyze between our partner organizations -and others- to work together towards shared GFAR goals. If your organisation is not a GFAR partner yet, join now!

Attendance to our webinars is open to GFAR partners as well as other nonprofit organisations or individuals working in the area of agriculture, ecosystems and sustainable development. Our webinars are mostly attended by scientists, students, communications staff as well as a wide variety of agricultural practitioners.

We do not ask for a participation fee, but we like all participants to actively engage into the online discussion during the webinar.

The webinars are moderated via BlueJeans, an online tool running within any internet browser. It only requires participants to have a good and reliable Internet connection and a computer/tablet running any browser.

Topics of our past GFAR communications webinars include:
The art and science of webcasting and webstreaking
Showcasing “Communications Success Stories”
“Participatory communications and uptake communications”
“Participatory video”
“Email based newsletters”
The challenge of internal communications
“Building a bridge between scientists and communicators”
“An introduction to social media”
“How to read updates from hundreds of websites, easily”
“How to define and measure your social media performance”
“How to find and use pictures for your websites”
“Basic Search Engine Optimization”
“The Art of Website Revamps”
“The Crystal Ball: Predicting the future of online media”
“Farm Radio, Community Radio and Participatory Radio”

Top picture courtesy Bertrand Semelet (via Camp-to-Camp)


One thought on “A peep behind the curtains: How to set up and run a webinar?

Leave a comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s