Eight months ago, we started an ambitious project to revamp our GFAR communications. Sure, we wanted to expand our own GFAR outreach, and inform or involve more people in our projects. And by “ours”, we really meant “ours”: the outreach from GFAR and all its partners. All of our communications channels should be open to advocate for any project, from all of our partners.
To achieve this, we revamped the GFAR website and our blog, overhauled our social media approach and invested considerable time to properly manage our social media channels.
But that was only one part of what we really wanted to achieve: as a Global Forum, we saw “communications” as a corner stone of what we, as an organisation, want to achieve: “communications” is what makes a network come alive. So we wanted to turn our communication platforms into a discussion and exchange platform.
To achieve this goal, we encouraged discussions, questions and feedback throughout all of our communication platforms. We actively monitor each of these channels and do an extra effort to be responsive to any incoming reactions or queries.
At the same time, our goal was to build a strong collaborative and mutual support network for the communicators in our partner organisations. We wanted to find opportunities to learn together, and to build our common communications capacity.
To accomplish this, we built an active online discussion forum as the communicators “Community of Practice”, organised trainings and webinars.
Now, eight months into this project, we want to take stock, get feedback and use this to further fine-tune and improve our communications project. At the same time, we also want to use some of your feedback in our 2015 annual report.
So, here is where we’d like your help:
This is a call to you: The professional communicators in our network, to our blog readers, our Twitter, Facebook, LinkedIn audience, our website visitors and the participants in our trainings and webinars:
How do you see our outreach, how we use our tools? How have you appreciated our trainings and webinars? What would you like more, or want to see less, or different?
We are particularly interested in anecdotes of instances where any of our communications projects or any of our posts had the “extra effect”: where they lead you to discover/learn new or different things, where you used some of our information in your work, how our network has helped you and what you “did” with the information.
We’d also love to see some feedback from you, we could quote in our upcoming annual report.
You can leave feedback in the comments section, or send it directly to Peter Casier – p.casier(at)cgiar.org
Thank you for your help!